PPC marketing agency - Ingold Solutions Private Limited

How to Use PPC Competitor Analysis to Dominate Your Market

If you’ve ever looked at your Google Ads performance and wondered why a competitor consistently ranks above you—even when you’re targeting

Rahul Basu

December 11,2025

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Company Database with basic settings Posting Period defined and Period Indicators General Settings defined System Initialization defined Define Basic Setup information Document Numbering User Group Authorization (Department Level)
Standard Layouts with individual Logo and customization of the footer Sales Quotation Sales Order Delivery Note A/R Invoice A/P Credit Memo Downpayments Purchase Order
Outlook Add-on Integration (5 users included) Activate the Outlook Add-on Configuration of Outlook Add-on
Reporting and analytics
Access to Test Demo Database
Web Client Activation
Customization - Simple User Defined Fields (UDF) and User Define Tables (UDT)
Configuration of SAP Mobile App Standard Mobile App. B1 Sales App. (Additional License required) B1 Service App. (Additional License required)

Company Database with basic settings Posting Period defined and Period Indicators General Settings defined System Initialization defined Define Basic Setup information Document Numbering User Group Authorization (Department Level)
Standard Layouts with individual Logo and customization of the footer Sales Quotation Sales Order Delivery Note A/R Invoice A/P Credit Memo Downpayments Purchase Order
Outlook Add-on Integration (5 users included) Activate the Outlook Add-on Configuration of Outlook Add-on
Reporting and analytics
Access to Test Demo Database
Web Client Activation
Customization - Simple User Defined Fields (UDF) and User Define Tables (UDT)
Configuration of SAP Mobile App Standard Mobile App. B1 Sales App. (Additional License required) B1 Service App. (Additional License required)

Company Database with basic settings Posting Period defined and Period Indicators General Settings defined System Initialization defined Define Basic Setup information Document Numbering User Group Authorization (Department Level)
Standard Layouts with individual Logo and customization of the footer Sales Quotation Sales Order Delivery Note A/R Invoice A/P Credit Memo Downpayments Purchase Order
Outlook Add-on Integration (5 users included) Activate the Outlook Add-on Configuration of Outlook Add-on
Reporting and analytics
Access to Test Demo Database
Web Client Activation
Customization - Simple User Defined Fields (UDF) and User Define Tables (UDT)
Configuration of SAP Mobile App Standard Mobile App. B1 Sales App. (Additional License required) B1 Service App. (Additional License required)

Company Database with basic settings Posting Period defined and Period Indicators General Settings defined System Initialization defined Define Basic Setup information Document Numbering User Group Authorization (Department Level)
Standard Layouts with individual Logo and customization of the footer Sales Quotation Sales Order Delivery Note A/R Invoice A/P Credit Memo Downpayments Purchase Order
Outlook Add-on Integration (5 users included) Activate the Outlook Add-on Configuration of Outlook Add-on
Reporting and analytics
Access to Test Demo Database
Web Client Activation
Customization - Simple User Defined Fields (UDF) and User Define Tables (UDT)
Configuration of SAP Mobile App Standard Mobile App. B1 Sales App. (Additional License required) B1 Service App. (Additional License required)

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Predefined COA SKR03/SKR04
Multiple Currencies
Setup of GL Account Determination
Set up of Tax Codes
Budgeting
Cost Accounting Setup the Dimensions and Cost Centers Mark relevant accounts for Cost Accounting in COA.
Elster Configuration and processing Activate ELSTER Add-on Define VAT declaration boxes ELSTER Configuration
DATEV Configuration and Export
Assitance in applying SEPA Creditor Number
Financial Reports Setup
Fixed Assets Intialization and master setup
INTRASTAT Configuration Activate Intastat feature Setup Intrastat configuration Item Master and BP Master Intrastat relevant

Predefined COA SKR03/SKR04
Multiple Currencies
Setup of GL Account Determination
Set up of Tax Codes
Budgeting
Cost Accounting Setup the Dimensions and Cost Centers Mark relevant accounts for Cost Accounting in COA.
Elster Configuration and processing Activate ELSTER Add-on Define VAT declaration boxes ELSTER Configuration
DATEV Configuration and Export
Assitance in applying SEPA Creditor Number
Financial Reports Setup
Fixed Assets Intialization and master setup
INTRASTAT Configuration Activate Intastat feature Setup Intrastat configuration Item Master and BP Master Intrastat relevant

Predefined COA SKR03/SKR04
Multiple Currencies
Setup of GL Account Determination
Set up of Tax Codes
Budgeting
Cost Accounting Setup the Dimensions and Cost Centers Mark relevant accounts for Cost Accounting in COA.
Elster Configuration and processing Activate ELSTER Add-on Define VAT declaration boxes ELSTER Configuration
DATEV Configuration and Export
Assitance in applying SEPA Creditor Number
Financial Reports Setup
Fixed Assets Intialization and master setup
INTRASTAT Configuration Activate Intastat feature Setup Intrastat configuration Item Master and BP Master Intrastat relevant

Predefined COA SKR03/SKR04
Multiple Currencies
Setup of GL Account Determination
Set up of Tax Codes
Budgeting
Cost Accounting Setup the Dimensions and Cost Centers Mark relevant accounts for Cost Accounting in COA.
Elster Configuration and processing Activate ELSTER Add-on Define VAT declaration boxes ELSTER Configuration
DATEV Configuration and Export
Assitance in applying SEPA Creditor Number
Financial Reports Setup
Fixed Assets Intialization and master setup
INTRASTAT Configuration Activate Intastat feature Setup Intrastat configuration Item Master and BP Master Intrastat relevant

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Banks Setup Bank Setup House bank setup Define standard format CAMT.053 or MT940
Electronic Transactions Setup Payment Wizard Setup Payment Methods Assign Payment Methods to BP Master Assitance in applying SEPA Creditor Number (https://extranet.bundesbank.de/scp/beantragungCI/lizenz.xhtml?dswid=8814)
Bank Statement Processing Define Bank Internal/Extenal Operation Codes Setup matching criterias
Payment Engine Add-on Activate the Payment Engine Add-on Create required BPP and BSP file formats

Banks Setup Bank Setup House bank setup Define standard format CAMT.053 or MT940
Electronic Transactions Setup Payment Wizard Setup Payment Methods Assign Payment Methods to BP Master Assitance in applying SEPA Creditor Number (https://extranet.bundesbank.de/scp/beantragungCI/lizenz.xhtml?dswid=8814)
Bank Statement Processing Define Bank Internal/Extenal Operation Codes Setup matching criterias
Payment Engine Add-on Activate the Payment Engine Add-on Create required BPP and BSP file formats

Banks Setup Bank Setup House bank setup Define standard format CAMT.053 or MT940
Electronic Transactions Setup Payment Wizard Setup Payment Methods Assign Payment Methods to BP Master Assitance in applying SEPA Creditor Number (https://extranet.bundesbank.de/scp/beantragungCI/lizenz.xhtml?dswid=8814)
Bank Statement Processing Define Bank Internal/Extenal Operation Codes Setup matching criterias
Payment Engine Add-on Activate the Payment Engine Add-on Create required BPP and BSP file formats

Banks Setup Bank Setup House bank setup Define standard format CAMT.053 or MT940
Electronic Transactions Setup Payment Wizard Setup Payment Methods Assign Payment Methods to BP Master Assitance in applying SEPA Creditor Number (https://extranet.bundesbank.de/scp/beantragungCI/lizenz.xhtml?dswid=8814)
Bank Statement Processing Define Bank Internal/Extenal Operation Codes Setup matching criterias
Payment Engine Add-on Activate the Payment Engine Add-on Create required BPP and BSP file formats

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Vendor Groups
Landed Costs
Freight

Vendor Groups
Landed Costs
Freight

Vendor Groups
Landed Costs
Freight

Vendor Groups
Landed Costs
Freight

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
CRM with lead management, contacts Activity Setup Opportunity/Inquiry Setup
Sales Employee
Dunning Terms

CRM with lead management, contacts Activity Setup Opportunity/Inquiry Setup
Sales Employee
Dunning Terms

CRM with lead management, contacts Activity Setup Opportunity/Inquiry Setup
Sales Employee
Dunning Terms

CRM with lead management, contacts Activity Setup Opportunity/Inquiry Setup
Sales Employee
Dunning Terms

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Warehouse Management with locations, batches and serial numbers Warehouse Master creation Bin Creation Manage Batchwise and serial wise Inventory
Item Groups
Item Properties
Unit of Measure and UoM Groups Setup
Weight, Length and Width Setup
Manufacturer
Shipping Types
Inventory Cycle
Package Types

Warehouse Management with locations, batches and serial numbers Warehouse Master creation Bin Creation Manage Batchwise and serial wise Inventory
Item Groups
Item Properties
Unit of Measure and UoM Groups Setup
Weight, Length and Width Setup
Manufacturer
Shipping Types
Inventory Cycle
Package Types

Warehouse Management with locations, batches and serial numbers Warehouse Master creation Bin Creation Manage Batchwise and serial wise Inventory
Item Groups
Item Properties
Unit of Measure and UoM Groups Setup
Weight, Length and Width Setup
Manufacturer
Shipping Types
Inventory Cycle
Package Types

Warehouse Management with locations, batches and serial numbers Warehouse Master creation Bin Creation Manage Batchwise and serial wise Inventory
Item Groups
Item Properties
Unit of Measure and UoM Groups Setup
Weight, Length and Width Setup
Manufacturer
Shipping Types
Inventory Cycle
Package Types

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Address format setup
Country Setup
Payment Terms

Address format setup
Country Setup
Payment Terms

Address format setup
Country Setup
Payment Terms

Address format setup
Country Setup
Payment Terms

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Item Groups Setup
Warehouse Setup
UoM Setup
Manufacturers
Resource Groups Setup
Routing Stages
Issue Method (Backflush/Manual)
Item Master Planning Data Tab
Item Master Production Data Tab
Scrap Generation in BoM

Item Groups Setup
Warehouse Setup
UoM Setup
Manufacturers
Resource Groups Setup
Routing Stages
Issue Method (Backflush/Manual)
Item Master Planning Data Tab
Item Master Production Data Tab
Scrap Generation in BoM

Item Groups Setup
Warehouse Setup
UoM Setup
Manufacturers
Resource Groups Setup
Routing Stages
Issue Method (Backflush/Manual)
Item Master Planning Data Tab
Item Master Production Data Tab
Scrap Generation in BoM

Item Groups Setup
Warehouse Setup
UoM Setup
Manufacturers
Resource Groups Setup
Routing Stages
Issue Method (Backflush/Manual)
Item Master Planning Data Tab
Item Master Production Data Tab
Scrap Generation in BoM

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Order Planning and execution
Bill of Materials Management
Production Standard Cost Management

Order Planning and execution
Bill of Materials Management
Production Standard Cost Management

Order Planning and execution
Bill of Materials Management
Production Standard Cost Management

Order Planning and execution
Bill of Materials Management
Production Standard Cost Management

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Inventory Transfer Request based on Pro. Order
Inventory Transfer
Issue for Production
Issue for Production - Routing Statewise
Receipt from Production
Disassembly Orders
Procurement Confirmation Wizard

Inventory Transfer Request based on Pro. Order
Inventory Transfer
Issue for Production
Issue for Production - Routing Statewise
Receipt from Production
Disassembly Orders
Procurement Confirmation Wizard

Inventory Transfer Request based on Pro. Order
Inventory Transfer
Issue for Production
Issue for Production - Routing Statewise
Receipt from Production
Disassembly Orders
Procurement Confirmation Wizard

Inventory Transfer Request based on Pro. Order
Inventory Transfer
Issue for Production
Issue for Production - Routing Statewise
Receipt from Production
Disassembly Orders
Procurement Confirmation Wizard

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Bill of Materials Report
Open Items List Report
Costing & Financial Integration (More Details)
Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Bill of Materials Report
Open Items List Report
Costing & Financial Integration (More Details)
Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Bill of Materials Report
Open Items List Report
Costing & Financial Integration (More Details)
Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Bill of Materials Report
Open Items List Report
Costing & Financial Integration (More Details)
Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Applicable for Package Optional	Factory Start (For small manufacturing companies starting with structured processes.)	Factory Boost (For growing manufacturers with increasing operational complexity.)	Factory Max (For advanced manufacturers with high process requirements.)
Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations

Forecasts
MRP Wizard Setup
Multi-Level MRP Planning
Planning by Warehouse/Group
Procurement Recommendations
Execute MRP Recommendations